Over the years, i’ve been fortunate to work on a broad range of projects. From complex packaging; to art directing photo shoots and illustrators; to maintaining corporate standards across various brands.
Creating initial design concepts, all the way through print production and press checks. Helping to craft brand strategy for new and emerging brands to those that are long established.
Feel free to contact me and we can discuss my experiences and how they may apply to a role you have! Thank you!
AREAS OF EXPERTISE:
• Master level experience in Adobe Illustrator and InDesign (Master Pages, Style Sheets)
• Master level experience in Adobe Photoshop (High res compositing, retouching, package rendering, color correction, spot color channels)
• Designing and producing complex product packaging on various substrates
• Domestic and international press checks (rotogravure, flexo, litho)
• Researching product trend + categories, asset management + server organization
• Management of contract illustrators, photographers and graphic designers
• Photo shoot art direction and product styling
• Generation of site assets + WebDam cataloging, plus Dropbox/Server organization
• Possesses a ‘can do’ attitude, and values authenticity/integrity/laughter/positivity/kindness!
17 – Current | Brandless, San Francisco, CA
PACKAGING DESIGN + PRODUCTION DESIGNER for e-commerce retailer. Hired shortly after Brandless.com launched in 2017 as the sole Designer for Packaging. Executed over 400+ packaging mechanicals across multiple product categories (Baby, Pet, Food, Beauty, Household, Personal Care, Wellness). Strategized color palettes for new SKUs. Developed processes from the ground up to facilitate packaging workflow across both internal teams (SF/Minneapolis) and external partners. Organized monthly corporate volunteer efforts.
16 – 17 | Cost Plus World Market, Alameda, CA
GRAPHIC + PRODUCTION DESIGNER (CONTRACT) for home goods retailer. Focus of role was within their Packaging and Retail Signage group. Responsibilities across print design projects with weekly deadlines. Assisted in roll out of new Corporate Headquarter special permanent signage installations and wayfinding system.
15 – 16 | Peet’s Coffee, Emeryville, CA
PACKAGING PRODUCTION DESIGNER for premium coffee manufacturer in their Creative Services Dept. Partnered with Grocery, Coffee and Marketing channels to implement line extensions on packaging items (core, special and seasonal foil stand up bags; Kcup containers and cartons; craft retail bags, POS displays, product renderings). Actively attended nationwide press checks to maintain quality standards across rotogravure, flexo, and litho substrates. Maintained server organization and color standards guide for printed samples. Seasonal and category research.
13 – 15 | RH (Restoration Hardware), Corte Madera, CA
SENIOR DESIGNER for high-end furniture and accessory retailer in their Brand Packaging and Retail Signage Dept. Created and expanded on existing packaging items (boxes, hangtags, special and seasonal packaging). Also implemented new retail location pieces from Opening Night deliverables to special ‘one of a kind’ store signage – both interior and exterior.
10 – 13 | Anthem! Worldwide, San Francisco, CA
SENIOR DESIGNER for international branding and CPG packaging company. Main focus of role was developing and extending design initiatives for numerous private label brands within Safeway. From initial sketch concepts and layouts to art directing photo shoots – all while maintaining graphic standards for numerous brands.
08 – 09 | Auston Design Group, Emeryville, CA
GRAPHIC DESIGNER for small, boutique design studio. Designed and produced print-based items for clients in the high-end wine, spirits and luxury food categories such as Darioush Winery, Sierra Nevada Brewing Co., and Woodhouse Chocolate.
03 – 08 | Ghirardelli Chocolate Company, San Leandro, CA
SENIOR GRAPHIC DESIGNER for manufacturer of premium chocolate. Designed and produced complex packaging, art direction for photo shoots and product styling, directed contract illustrators and photographers, in-store signage, website updates, and press checks.
(There’s more, but reading all of this bores even me. Let's talk!)
The Modern College of Design, Kettering, OH
Associate Degree in Graphic Design. Course work addressed areas of graphic design, illustration, typography, and design aesthetics.
Adobe Creative Suite (Illustrator, InDesign, Photoshop, Acrobat, Dimension), Google Suite, iBarcoder, Sketch (novice but excited to learn!), Asana, WebDam, Dropbox, Proof HQ, Slack